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Privacy Policy

Last updated: 07/20/2026

This Privacy Policy describes how Connexfy handles personal data when you use its customer service platform. By using Connexfy, you agree to the practices described here.

1. Who we are

Connexfy is operated by Fatormix Digital Ltda, registered under Tax ID 28.445.747/0001-72 (CNPJ), headquartered at Rod do Sol - Lado Par, 2780, Sala 1308, Praia de Itaparica, Vila Velha, ES, Brazil, ZIP 29102-020. For privacy matters, our Data Protection Officer can be reached at connexfy@connexfy.com.

2. Data we collect

We collect the data needed to provide the service, in the following categories:

  • Customer account data: name, email, phone, tax document and company details.
  • Usage data: access logs, IP address, pages visited and actions taken in the platform.
  • Service data: messages, contacts, files and media exchanged over connected channels (for example, WhatsApp), processed on behalf of the customer who operates the account.
  • Payment data: billing information and invoice history.

3. How we use data

We use data to operate and improve the platform, authenticate users, process payments, provide support, send operational communications, ensure security and comply with legal obligations.

4. WhatsApp, Meta and messaging channels

Connexfy integrates messaging channels such as the WhatsApp Business Platform (Meta). When you connect a number, Connexfy acts as a technology provider and processes messages on your behalf to enable your customer service.

The WhatsApp number and its business account remain owned by the customer. Connexfy does not sell message data and uses it solely to operate the contracted service, in compliance with Meta policies and applicable law.

5. Data sharing

We share data only when necessary and with appropriate safeguards:

  • Infrastructure and hosting providers that support the platform.
  • Meta and messaging providers, to send and receive over connected channels.
  • Artificial intelligence providers, for AI features, limited to what the functionality requires.
  • Authorities, when required by law or court order.

6. Legal basis

We process personal data based on contract performance, compliance with legal obligations, legitimate interest and, where applicable, the data subject consent, under Brazilian Law No. 13.709/2018 (LGPD) and other applicable regulations.

7. Retention

We keep data for as long as needed to provide the service and meet legal obligations. Once the relationship ends, data is deleted or anonymized, except where mandatory retention applies by law.

8. Your rights

The data subject may request access, correction, portability, anonymization, information about sharing and deletion of their data, and may withdraw consent. Requests can be sent to connexfy@connexfy.com.

9. Security

We adopt technical and organizational measures to protect data, including credential encryption, access control and isolation between customer accounts.

10. Data deletion

You may request deletion of your data at any time. Instructions are described on the Data Deletion page (/data-deletion).

11. Cookies

We use essential cookies for authentication and for the operation of the website and platform. Non-essential cookies, when used, respect your choice.

12. Changes to this policy

This policy may be updated. Material changes will be communicated through official channels, and the update date above will be revised.

13. Contact

Privacy questions can be sent to connexfy@connexfy.com.